A place to share what you know, and discover what others do.
What is Mirour?
Mirour is a social discovery network that helps you tap into the people around you, and everything they know. From the friend who makes the best pumpkin spice lattes to the cousin who knows every plant in her garden, it’s a place to share what you’ve learned and learn from others in return.
It’s built on the real people around you’s learnings: so you can trust what you find, save what matters, and stay connected to the community that helps you figure life out.
How does Mirour work?
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Ask for a recommendation
Ask for advice or browse what your community already recommends.
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Connect with your community
Connect to those around you through shared interests, and build your circle of trusted voices.
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Share what you know
Share your go-tos (big or small) and add a note about why it works for you.
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Discover and save
Save what you find and organize it into collections privately (or with your chosen people for your own shared resource hub).
We built Mirour for the moments you ask
Anyone have a recommendation for…
It’s where real people share what actually works.
From the products they love to the local gems they trust.
Not influencers. Not algorithms. Just people helping people.
Join our beta
Join our beta
PSA: Mirour is still early in its journey. By joining now, you’ll not only get authentic recommendations, you’ll help shape the future of a community-driven way to discover and decide.
Reclaiming the power of real influence
We’re living in a world where algorithms decide what we see, influencers sell what they’re paid to, and trust is harder to find than ever. But for most of human history, discovery didn’t work that way, it was built on people helping people.
At Mirour, we believe the most powerful recommendations still come from real people, not paid influence or machine logic. Our founder Loren Mount-O’Brien even shared on the TEDx stage: decisions are fundamentally social, shaped by the trusted voices in our lives.
Mirour is here to bring that back. We’re rebuilding discovery around connection - making it as natural as asking your friend which product actually lasts or your neighbor who they’d call again. It’s not about feeds or followers; it’s about shared wisdom, collective trust, and the communities that make us smarter together.
In a noisy, divided world, we’re creating space for something simple and radical: people learning from people again.
Ready to experience the power of real recommendations?
Sign up now to join Mirour and start discovering. Come be a part of this movement toward a more authentic, people-powered world of advice and insight. It’s time to trust real people again, and it starts with Mirour.
Why Mirour Matters Now
Even though for 300,000 humans have survived by asking each other. The timing for Mirour couldn’t be more perfect. Trust in traditional online recommendations is at an all-time low - by now we all know many reviews out there could be fake or paid for. People are fed up with being treated like walking wallets, constantly targeted by influencers pushing the next product. We’re done with endless scrolling, skeptical of whatever the algorithm decides to shove at us. In short, the world doesn’t need another feed of ads masquerading as advice. It needs a better way.
Mirour is our answer to this moment. More than ever, people crave authenticity and community-driven decision-making. Social discovery is expanding, but most platforms still prioritize content and consumption over genuine community connection. Mirour flips that script, putting people first in the discovery process.
Here’s how Mirour stands apart from the status quo and tackles these issues head-on:
Known faces > anonymous “reviews”: When you see a recommendation on Mirour, you know who it’s coming from, a community member with real experience, not an anonymous stranger or bot. That transparency builds trust.
Context > shallow ratings: We don’t stop at what is recommended; we dive into why. Mirour highlights the story and circumstances behind a recommendation, not just a star-rating or one-liner. You get the meaningful details that help you decide if it’s right for you.
Community wisdom > algorithms: Instead of relying on a profit-driven algorithm to suggest things, Mirour taps into the collective intelligence of your friends, peers, and mentors. It’s like having a personalized knowledge network, powered by humans who care.
Organized & lasting knowledge: Valuable advice on Mirour doesn’t get lost in a busy feed or buried in comments – it’s saved, searchable, and continually growing. We gather those nuggets of wisdom in one place, so you (and the next person) can find them when it counts.
In a world that’s been flooded with noise, Mirour offers a beacon of clarity and trust. It’s about real people helping each other make choices that actually improve our lives. That’s something the world needs right now.
DISCOVERING TOGETHER
Searching for answers online too often feels like shouting into the void. We prefer to do things differently, out in the open, together. Mirour embraces the idea that we’re all better off when we pool our knowledge and share freely. That’s why we turn those behind-closed-doors recommendations into public resources for anyone who might need them. No one should have to navigate life’s questions alone when a community is ready to help. Mirour is the place where the door is always open, and the conversation is always welcoming.
AUTHENTICITY OVER HYPE
Wisdom is like a currency here, and every person’s story is valuable. We want real talk and honest experiences, not curated influencer highlights. Mirour isn’t about looking perfect or amassing likes; there are no popularity contests and no paid promotions lurking in the mix. Did something not work out for you? Share that too! In Mirour, authenticity trumps all the marketing hype. We celebrate unfiltered, genuine sharing, because a sincere “this helped me because…” can light the way for someone else far more than any glossy ad campaign ever could.
COMMUNITY FIRST
Mirour has the energy of a caring community, the kind where everyone’s looking out for each other. We’re building a kind, helpful culture from the ground up. It doesn’t matter if you’re asking a question or chiming in with advice; every voice is heard and respected. We believe everyone is an expert in something, and all perspectives add to the collective wisdom. Our community isn’t about one type of person or one interest, it’s as diverse as the world around us, and that’s its strength. When you join Mirour, you’re not just another user; you’re a neighbor, a friend, a part of something bigger. And in this community, we’ve got each other’s backs.
TRUST & PRIVACY
Trust is the foundation of Mirour. It starts with knowing there are real people behind the recommendations you see, and that those people stand by their words. We’ve designed Mirour so you can trust what you find here – no hidden agendas, no mysterious algorithms pushing products for a kickback. And just as we trust our members to share honestly, we commit to protecting your privacy and data. Your personal info will never be sold or shared without permission. Ask questions freely, your searches won’t come back to haunt you. We want you to feel as comfortable seeking advice on Mirour as you would chatting with a friend in your living room. Safe, respected, and heard.
